Play Happy discovers, funds, and launches indie mobile games. From prototype to global storefront — we publish dreams.
Play Happy is a Tehran-based mobile game publisher passionate about bringing unique gaming experiences to players across Iran and beyond.
We partner with independent studios at any stage — from pre-production funding to global launch strategy, user acquisition, store optimization, and long-term LiveOps support.
Games we've brought to life, from concept to launch.
Everything a game studio needs to go from idea to market.
We evaluate early concepts and fund promising titles with milestone-based deals that keep creators in control.
App Store, Google Play, Myket, Bazaar — we handle all platform submissions, metadata, and rating certifications.
From trailer production to influencer campaigns and performance marketing, we drive installs that convert.
Persian, English, Arabic — we prepare your game for local and regional audiences with quality translations.
Pre-launch device testing, bug triage, and performance benchmarking on real Iranian market devices.
Post-launch retention, event calendars, balance tuning, and monetization optimization to grow LTV.
We're always looking for the next great indie game to publish. Send us your pitch deck or prototype and we'll get back to you within 3 business days.